Personal brand
The home base for your personal brand.
Your social profiles are rented; your personal brand website is owned. Tie your story, work, content and links into one memorable profile people can always find. Free to start.
Free forever · No credit card · Your page live in minutes
Why it matters
Own your presence, don’t rent it
One home base for your presence
Social platforms come and go and change their rules. Your Palette is the stable centre your audience can always find.
Tell your story, not just your links
Combine a bio, your work and your content so people understand who you are and why you’re worth following.
A consistent, designed look
A cohesive visual grid keeps your brand looking intentional across everything you share.
Your name, your domain
Anchor your brand on a custom domain so your identity isn’t borrowed from another platform.
Free to start
Establish your brand’s home for free, with no watermark diluting it.
Grows with you
Add projects, content and links as your brand evolves — update in seconds.
FAQ
Personal branding: FAQ
- What is a personal brand website?
- A personal brand website is a single page that ties together your story, work, content and links into one consistent, memorable presence — the home base people find when they look you up.
- How do I build a personal brand website for free?
- Claim a Palette link, add your bio, work and links as blocks, keep the look consistent, and publish. It’s free, with a custom domain option to anchor your brand.
- Why do I need a personal brand website if I have social media?
- Social platforms control your reach and can change or disappear. A personal brand website is the one presence you own and control, and it makes a strong impression when someone searches your name.
- What should a personal brand website include?
- A clear statement of who you are and what you stand for, a taste of your work or content, links to where you’re active, and a way to connect.
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