Link in bio · Instagram
Add every link to your Instagram bio.
Instagram gives you one link. Palette turns it into all of them — a free page of your links, content and socials behind the single link in your bio.
Free forever · No credit card · Your page live in minutes
Step by step
How to set it up in under two minutes
- 1
Create your free Palette page
Claim your username and add blocks for every link you want — latest post, shop, YouTube, newsletter, other socials.
- 2
Copy your Palette link
It looks like paletteapp.me/yourname (or your custom domain). This one link will hold all the others.
- 3
Open Edit Profile on Instagram
Go to your profile, tap “Edit profile”, then find the Website (or Links) field.
- 4
Paste your Palette link and save
Drop your link into the website field and save. Now the single link in your bio opens your whole page of links.
- 5
Use it in Stories too
Add a link sticker in a Story and point it at your Palette link so viewers reach everything, not just one destination.
FAQ
Instagram bio links: FAQ
- How do I add multiple links to my Instagram bio?
- Instagram’s bio only allows one link, so you use a link-in-bio page. Create a free Palette page with all your links as blocks, then paste your single Palette link into Instagram’s website field. Tapping it opens your full page of links.
- Can I put more than one link in my Instagram bio?
- Directly, no — Instagram allows one clickable link. A link-in-bio page like Palette is the standard way around it: one link that leads to many.
- Is there a free link in bio for Instagram?
- Yes. Palette is free to create and publish, with no watermark on your page, and works perfectly as your Instagram bio link.
- Can I use my Palette link in Instagram Stories?
- Yes. Add a link sticker to a Story and set it to your Palette link so viewers can reach all your links from a Story too.
- Will a link in bio work for a business or creator account?
- Yes, it works for personal, creator and business accounts — you’re simply using the standard website field in your profile.
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